The meso environment is the setting between the macro and micro opportunities. It shapes the framework of a business or organisation and can be considered as its infrastructure: policies, standard operating procedures, rules and guidelines.
It never ceases to amaze me why so many businesses fail to take the time to look at the macro and the micro environments when completing their business plans and strategies. These external forces will play a big part in shaping the final outcome of the ultimate corporate achievement. Yet, most managers focus only on internal factors and it is fair to say that sales growth and profits remain high on their agenda.
People generally hate change. A change to one’s daily routine can cause a level of anxiety. The level and length of this anxiety depends on the change being experience and the individual involved. The impact of change is similar whether it is involves an individual’s business or personal life.