Category Archives: How To

Examples of how to tackle various business problems.

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How a Page Rank is calculated in Gephi

This blog will illustrate how a Page Rank is calculated in Gephi and how it is used in social network analysis. The blog includes a video which explains the concept in detail:

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Creating a Group in a box Layout in NodeXL

In today’s blog, I am going to show you how to create a Group in a box Layout in NodeXL. NodeXL is a template for Microsoft® Excel® (2007, 2010, 2013 and 2016) on Windows (XP, Vista, 7, […]

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Formatting Graphs In Gephi.

This video series explains the basic formatting requirements for Gephi. At the end of the series you will know how to change the colours of the nodes and edges or create views in relation to […]

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How to upload data into Gephi

  This is the first in a series of blogs focusing on social network analysis (SNA) using Gephi. This first blog (or video blog) will give you an insight into Gephi and explains how to […]

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Reference Management Software

Reference management software is an important tool for any researcher to have in his or her armoury (it is also known as citation management software). There are many platforms available, some of which are free. […]

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How to use NVivo for your Literature Review

  This article has been written to explain how to use NVivo for your literature review process when doing your PhD. The examples I give are based on the NVivo for Mac platform which is […]

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How to use Aurasma, the Augmented Reality Platform

  This blog is the first in a series that demonstrates how to use Aurasma, the Augmented Reality platform. You will need to follow these instructions if you are also a student in one of […]

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Understanding SEO (Search Engine Optimisation)

Understanding SEO (Search Engine Optimisation) is a task that all business managers, marketers, web developers and bloggers should master. It is the process of improving the visibility of a web page in a search engine’s […]

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Understanding E-Mail Marketing

E-mail marketing is an efficient way to disseminate complex messages to large numbers of people across vast geographical boundaries. It is another form of direct marketing and relates to any solicited and unsolicited contact made […]

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Map Your Twitter Followers

  I recently took part in a debate examining the pros and cons of using Twitter.  The debate became quite heated and it was clear that there were two schools of thought: those that felt […]

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Social Media Competitions: 5 Simple Steps

  Running a social media competition (SMC) is a great way to promote your brand. To be successful it has to be part of an integrated marketing plan. It is my belief that too many […]

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How To Use A Pivot Table To Manage Your Sales Data.

This is the first in a series of “How to…” blogs to help you understand pivot tables: it demonstrates how you can manipulate your sales data to provide key summary information.  There are two easy […]

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