Category Archives: Articles

These are general articles written by the author with limited referencing.

Developing Semi-Structured Interview Questions: An Inductive Approach.

How to develop a set of questions for a semi-structured interview is a series of four video blogs focusing on the points a researcher should consider when embarking on such a task. This final video […]

Also posted in Video Blogs

Developing Semi-Structured Interview Questions: A Deductive Approach

Developing Semi-Structured Interview Questions: A deductive approach is a series of four video blogs focusing on the points a researcher should consider when embarking on such a task. This third video blog explains how to […]

Also posted in Video Blogs

Calculating the time it will take to do semi-structured the interviews

Before an organization initiates a research project they must first develop a project plan. Implicit within such a plan is calculating the time it will take to do the semi-structured interviews. The details of how […]

Also posted in Video Blogs

How to develop a set of questions for a semi-structured interview: academic and commercial differences.

How to develop a set of questions for a semi-structured interview is a series of four video blogs focusing on the points a researcher should consider when embarking on such a task. The first video […]

Also posted in Video Blogs

How a Page Rank is calculated in Gephi

This blog will illustrate how a Page Rank is calculated in Gephi and how it is used in social network analysis. The blog includes a video which explains the concept in detail:

Also posted in How To, Video Blogs

Identifying Influencers Using the Pagerank Analysis.

Identifying influencers using the PageRank analysis is ideal for the Twitter network. This is because such a network is directed. If you were focusing on an undirected network, then you would use the Eigenvector Centrality […]

Also posted in Video Blogs

Understanding The Concepts of Eigenvector Centrality And Pagerank

This is the first in a series of blogs that will focus on understanding the concepts of eigenvector centrality and pagerank when used in Gephi. The first blog will provide you with an overview of […]

Also posted in Uncategorized

Creating a Group in a box Layout in NodeXL

In today’s blog, I am going to show you how to create a Group in a box Layout in NodeXL. NodeXL is a template for Microsoft® Excel® (2007, 2010, 2013 and 2016) on Windows (XP, Vista, 7, […]

Also posted in How To, Video Blogs

The Role of Social Media in the B2B Environment

The role of social media in the B2B environment is a piece of research that colleagues and I, from Northumbria University, completed for the Marketing Trust. Social media is transforming the way in which consumers […]

Also posted in Research

Social listening: procedures and practices.

  This video blog is from a recent presentation I gave at the Social Media in the pharmaceutical industry conference in January. It focused on social listening: procedures and practices. The topics covered were: what […]

Also posted in Video Blogs

Gephi Statistics: Degree

  This vlog will introduce to the concept of statistics used in social network analysis. More specifically we will be looking at Gephi Statistics and its link to a node’s degree (Gephi Statistics: Degree). This […]

Also posted in Video Blogs

Formatting Graphs In Gephi.

This video series explains the basic formatting requirements for Gephi. At the end of the series you will know how to change the colours of the nodes and edges or create views in relation to […]

Also posted in How To, Video Blogs Tagged |