Tag Archives: PESTLE

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A PESTLE Analysis for the Pharmaceutical Industry

It never ceases to amaze me why so many businesses fail to take the time to look at the macro and the micro environments when completing their business plans and strategies. These external forces will […]

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PESTLE Definition

A PESTLE analysis is a method for reviewing the macro environment (external forces that impact a company’s ability to plan). It stands for: Political Economic Sociological Technological Legal Environmental

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